Behind The Scenes: A Look into Label Printing

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FLEXOGRAPHIC PRINTING

Flexographic Printing

Flexographic printing or ‘flexo’ printing, we start with a roll of material that runs through rotary flexible plates. Each plate gets ink from its own roller, and we need one plate for each color we print. These plates team up to give us all the colors we need for the final print.

And here’s the cool part: if we need to do extra stuff like laminating or embossing, we can do it all at once in the same pass through the press. This making the process faster and more efficient compared to old-school, multi-pass methods.

In flexography, the real star of the show is the printing plate. It’s like the canvas for our images and text.

DIGITAL PRINTING

Digital Hybrid

Your PDF file goes straight to the digital press, also known as the digital “engine” without any intermediate steps like creating plates. This means set-up time is significantly shorter compared to offset printing, saving you valuable time and getting your project off the ground faster.

Digital label printing is the go-to for tapping into variable-data printing (VDP) technology. With VDP, each label in a print run can have its unique design pulled from a database. This means no more cookie-cutter labels! Plus, VDP lets you test different designs and messages, making it perfect for promotions. Think of it as your secret weapon for creating personalized labels with special touches like unique game codes.

 

OFF SET PRINTING

Heidelberg

Offset printing is a classic method where ink is transferred from a plate onto a rubber blanket, then onto the printing surface. It’s all about delivering crisp, detailed prints with consistent colors. While it takes a bit longer to set up because of the need to create printing plates for each color, offset printing is perfect for big print jobs like labels and packaging. It’s known for its sharp details, vibrant colors, and cost-effectiveness, making it a top choice when quality and affordability matter most.

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