Shipyard Brewing wanted to celebrate the bicentennial anniversary of their home state by creating a special limited edition line showcasing all that Maine has to offer and reviving a retired beer that was a diehard fan-favorite.
Four local artists were commissioned to highlight all that Maine has to offer, so we needed their artwork to really shine. Shipyard had always wanted to do cool, experimental labels in the past, but they were either too expensive or not right for the brand, so this was an opportunity to help them achieve something special. Oh, and it was a rush.
Our flexo-hybrid press can print variable skus, no problem, so we were able to print all four different designs inline. We suggested metalized film with matte film lamination and some knockouts to really bring the art to life; we all couldn’t be happier with the final result.